Blue Coat Systems is an online security company that enables Fortune 500 clients to control the security and performance of their business applications across networks of distributed enterprises.
Blue Coat engaged GS for a brand identity update and website refresh with enhanced message delivery capability. GS was responsible for comprehensive design and creative direction, including: logo, message consultation, style guidance (color palette, typography, collateral templates, sub-brand direction, photography direction), website design and development, Flash development, and environmental signage including trade show design and templating.