Prove It!
The 2010 Guerilla Suit free (FREE) contest has now officially entered phase 2, and all submission windows are closed. Congratulations to all who have entered – you have taken the next steps towards victory and glory. Each small business, band, non-profit, charity, or cause that has submitted has a chance to win a suite of services that include business consultation, brand development, logo and identity design, website design, market planning, and advertising... based on the specific needs of that organization.
Over the next week, we will be carefully reviewing each submission as we prepare to announce the finalists. The GS team has come up with a set of guiding principles that will help us through the selection process. We want the process to be fair and transparent, and our goal is to make the most impact possible for the organization that we choose, while simultaneously being able to present the work that we do along the way.
As we evaluate the contenders, we will be looking for thorough and well thought out concepts, the broadest use of our services, and the idea that has the most legs for the long term. This week, we plan to begin reaching out to select individuals that appear to meet the criteria. We will conduct brief phone screens with those folks, then narrow it down to 3 lucky finalists. We will announce the finalists on April 20th. The finalists will then be asked to participate in the last round of the competition before the ultimate winner (and grand guerilla) is chosen.
Good luck to everyone. We are very excited and look forward to working with our new clients...